You've been lookingfor someone who takesan idea all the wayto production.
You've been lookingfor someone whotakes an ideaall the wayto production.
What I've Built
E-Commerce Platform
Revenue-critical checkout system for one of Europe’s largest e-commerce platforms — handling thousands of daily transactions.
1.5 years in a Scrum team where every change touched real money. Learned how milliseconds and microcopy directly move conversion rates.
Claro
Multi-tenant marketplace where every vendor gets their own subdomain, isolated data layer, and Stripe Connect payouts.
Next.js 15 + Payload CMS 3 + tRPC v11. AI description generator streams product copy directly into the Payload admin UI.
Spoke
AI Video Calls Platform. Details coming soon.
The most expensive mistakes don't throw errors. They accumulate quietly until someone notices the revenue is wrong.
I learned that building checkout systems for over a million users. 1.5 years in production where downtime wasn't an option. You develop a certain instinct — for what looks fine but isn't, for the decision that feels small now and costs real money in three months.
I bring that instinct to everything I build. Not just the feature in front of me — but what it touches, what it assumes, what happens when it meets real users doing unexpected things.
I'm in Los Angeles, building my own products and taking on a project or two a year — for people who want the thinking done, not just the code written.
How I Work
I question the brief
The most expensive bugs aren't in the code — they're in the requirements. Before writing anything, I push back on assumptions and make sure we're solving the right problem.
You know where things stand
Progress, blockers, decisions that need you — I surface them before you ask. No status meetings. No chasing.
I know when not to build
The fastest way to waste a budget is building the wrong thing. I'll tell you when a simpler solution exists, when something isn't worth the complexity, and when to wait.
You leave with something you can own
Documentation, decisions, and context — not just a codebase. If you need to hand this to someone else in six months, you can.
Get in touch
The right project shows up maybe twice a year. It's usually someone who has a real problem, knows what they want to build, and needs someone to own the technical side — not manage it.
If that's you — tell me what you're building.